BK Boreyko

Move over, we’re moving up!

Vemma team!

The Direct Selling News just published their worldwide ranking of the top 100 companies in our industry and Vemma was ranked #74, up from #89 the previous year! The credit for this goes to you our Brand Partners!!

Wow, I was just looking at the Verve sales and in just the past 8 weeks, they’ve skyrocketed up 32%! A big worry from the home office staff was this brand would take a big hit when we launched the Bod•ē brand. It’s never felt so good to be so wrong!! The driving force behind this is the Young People Revolution going on right now. With 5 young people under the age of 25 poised to reach the Elite level of Presidential over the next few months, look for this market to be really supported by the home office team. Here’s an article on the huge reason this movement has gotten so much traction: http://www.huffingtonpost.com/2012/04/22/job-market-college-graduates_n_1443738.html

I think what I get the most excited about with the Verve brand, is that we’ve got the exclusive on cool. Stop and think about this, as you look through the top 100 companies in our industry, nobody’s even close to having a product and program like we have with Verve. Combine that with our ‘first mover advantage’ and the fact that beginning this summer, we’ll have a Verve 101 training app and a text prospecting feature added to the Vemma 2.0 business app that will really explode things for this mobile platform addicted market

Oh, BTW, the Android users will love this…the Vemma Business app will be available this week! Sorry for the delay, but you’re going to fall in love with this app and Simon’s European team is already deep into testing for version 2.0. The best app in the industry will just keep getting better!!

One last thing, I just watched them lower into place a brand new stainless steel 13,000 gallon tank at our manufacturing plant. Do you realize this one tank can hold enough product to make 792,000 cans of Verve or Bod•ē? We’re gearing up for some big things this fall!

Stay hungry, stay humble!

BK

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Posted 4/25/2012 6:06:56 PM

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The Great State Update

Wow, looking back at the first quarter numbers of 2012, I have to share some things that jump out at me. Now, keep in mind that March was another all-time record with sales of almost $9 million - getting ready to hit $10 million! So when I show you the top 10 markets of increase, please keep in mind that you’re all doing an awesome job! First - in sales increase since the launch of Bod•ē:
1) Washington up 99%
2) Arizona up 83%
3) California up 63%
4) Georgia up 62%
5) Kansas up 55%
6) Texas up 53%
7) New York up 46%
8) Iowa up 46%
9) Colorado up 45%
10) Virginia up 45%

Now, enrolling growth since the launch of Bod•ē is also great indicator of the future:
1) Arizona up 201%
2) Kansas up 110%
3) Georgia up 97%
4) Texas up 95%
5) Indiana up 95%
6) California up 91%
7) Washington up 85%
8) Pennsylvania up 85%
9) Missouri up 77%
10) Michigan up 75%

I’m very happy to announce that all Bod•ē Burn 8.3-oz can back orders are starting to arrive on doorsteps nationwide and the team is working very hard to stay ahead of you. You’re all making them sweat, that’s for sure! I just toured the manufacturing plant today and it’s amazing how much work they’ve done on the $5.5 million expansion to include canning capabilities. This brand new, state-of-the-art line will be able to fill 20 cans ... a second! Look for this to open late summer and I’ll be sure to give you a tour on YouTube.

An idea I hope you like is something we’ve been working on for some time now. Verve Bold is a new flavor of Verve (unbelievable black cherry) with twice the caffeine (160 mgs or about 2 cups of coffee). It would be a low carb version and feature our new flavor profile we’ve begun using in the new Bod•ē THIRST coming out soon of 5 grams of organic cane juice, xylitol/stevia. Don’t have a release date yet, (late summer) but as we get closer, I’ll let you know. I think this may become my new favorite Verve. :)

Team, we’re working hard on some really great things for your business every day. In R&D, mobile and website technology, compensation, you name the area and we’re looking at ways to make it stronger and more market dominant for your business. I’ve got the web/IT teams rallied around making Vemma THE mobile networking opportunity in our industry! I believe the future is to allow you to build your business (and get you skinny) on mobile platforms and what we’ll be releasing this summer will be a huge step towards accomplishing that goal. Most of you remember that I hired a consultant by the name of Gary Vaynerchuk a while ago to give your home office team some insight of what the future holds in technology and social media and here’s what he said late last year about having a strong mobile strategy. Click here.

If you’ve downloaded the Vemma business app for iPhones, you’ll know we’re listening to his advice. Those of you that use Android, we’re very close, final testing to release your version. Stay tuned! We’ve got Simon’s European web team working on Vemma app 2.0 already for a June release taking this app experience to the next level and they’re also creating an experience similar to the iPhone app for a new back office and on your websites. Simple and clear will be what you’ll say about these projects as we roll them out over the next several months. We’re also about 8 - 10 months away from new systems that will take your business ‘real time’ 24/7/365! These projects total an investment of over $4 million over the next 3 years to help take your business and Vemma to a whole new level!

The record setting first quarter is just going to give you a small taste of what’s to come for your business. This I know for sure, we’re crushing last year’s numbers and with what we have planned for your business this summer, we will finish the 3rd and 4th quarters super strong!

Thanks for all you do.

PS. Click here to see the new Verve Bold look....

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Posted 4/18/2012 7:23:36 PM

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Verve Makes A BIG Television Debut!

It’s never a bad thing when almost 4 million people in the US and over 50 million people worldwide hear the most influential, and most trust-worthy, physician on television offer "BONUS TIPS" to his audience, which include the fact that his favorite fatigue fighters are a handful of almonds and Verve!

In case you missed it yesterday, we're hoping that that the segment will soon be officially posted online, and as soon as that happens, we’ll make sure you have it! Please, please do not link to any unauthorized videos of the clip and if you do happen upon one, please notify socialmedia@vemma.com.

Coming out of a consecutive, record-breaking 4 months of growth, plus an unbelievable Convention — this is AMAZING news! The best news is what type of excitement this generates for your business! This is a very proud moment for the Vemma family, since this type of recognition at an international level from someone of the caliber of Dr. Mehmet Oz, rarely, if ever happens for products, or companies, in our industry. Our dedicated focus on quality and innovative wellness products is now garnering some of the most highly regarded praise available on the planet!

We value our long-standing relationship with Dr. Oz, and out of respect to the show’s guidelines, and our 7-year relationship, we have to review a few rules that we must insist that all Brand Partners follow:

• Do not use Dr. Oz's image, The Dr. Oz Show logo, trademarks, or a quote from Dr. Oz or The Dr. Oz Show for any advertising or promotional purposes.


• Do not use the phrase, “As seen on The Dr. Oz Show”, or similar statements.


• You can re-Tweet or repost anything Vemma shares on our social media channels or via email.

Our official social media channels can be found at:
http://facebook.com/vemma
http://facebook.com/vervehealthyenergy
http://facebook.com/bkboreyko
http://twitter.com/vemma
http://twitter.com/bkboreyko
http://plus.google.com/101169753934753628826
http://pinterest.com/vemma

To avoid any challenges, simply re-tweet or repost anything Vemma shares with you and refrain from creating your own content on this amazing segment. For more details on this announcement and the other exciting things happening in the world of Vemma, don’t miss BK’s weekly blog shown above.

Thanks to everyone for your amazing enthusiasm about yesterday’s show! We appreciate those Brand Partners that have followed the guidelines we have been given. Just a friendly reminder that videos recorded from TV (copyright infringement) or images or logos from the show can’t be posted online. Thanks for your understanding!

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Posted 3/15/2012 2:14:29 PM

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